Tag: Media:

On Brands’ Bad Social Media

The unfortunate social media marketing tweets are everywhere: the Twitter account of Sunny Delight regularly goes through existential crises; Netflix occasionally calls out problematic art; and Burger King promotes “not happy meals” for depressed customers. According to journalist Naomi Klein, however, brands have been trying to be our friends for decades. Her influential book No Logo critiqued branding and capitalism

How Image Recognition Is Going to Improve Your Social Media Ads

Today, more and more companies are realizing that capturing the attention of their audience on social media is the best way to promote their products, drive traffic to their websites and increase conversions. In fact, according to GlobalWebIndex, the average internet user now spends about 15 minutes longer each day on social platforms than he or

8 Business Titans Reveal the Best Social Media Tactics to Promote Your Company

If you aren’t promoting your business on social media, you’re asleep at the wheel. Here’s what eight social media masters and Advisors in The Oracles told us about the channels and tactics that impact their businesses most. 1. Understand the platforms. Bethenny Frankel Image credit: The Oracles There’s definitely a science to social media. Consider what each

Are Social Media Platforms Engaging In Legal Cyberwarfare?

How does cyber attribution function in a world where private companies are increasingly engaging in the kinds of activities once relegated to the exclusive domain of the nation state? From tracking dissidents’ physical and virtual movements in real-time to building rich interest and behavioral profiles to nudge nonconforming users towards desired behaviors to removing speech

Britons less trusting of social media than other major nations

People in developing countries are more trusting of social media, the survey found. Illustration: Guardian Design Britons trust social media platforms less than any other major nation and favour stronger regulation of Silicon Valley’s technology companies, according to a survey of 23 countries. More than four in five Britons distrust platforms such as Facebook and Twitter, with

24-Year-Old Mikaela Long Is Making Social Media Funny

Remember Vine? The video sharing platform no longer exists, but for creators like Mikaela Long, Vine was a way to becoming a social media influencer. From tripping on sandcastles to dancing around in a donkey mask, Long built an audience of comedy fans one six-second video at a time. Now 24, Long has moved from